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Copywriting for pharmaceutical company on insomnia

Today, 16 Jun 2023 – CatEagle copywriting team started our journey to do copywrite for one pharmaceutical company on the insomnia articles.   We mobilized Hong, Lim, Annie, Dr Charles and Andy.  Expected to use 3 weeks to complete the entire copywriting.

Copywriting is a very tough job.  The writer needs to equip with good knowledge and understanding of the topic and good writing skills with strategic thinking how to structure the entire article into attractive yet promotional tone.  The article must able to capture readers interest and able to convey message in a very short sentence and within few seconds of reading.  Even with the advancement of computer, google, Chatgpt and internet technology, it still hardly can help our copywriting to improve and do faster.




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